Public Relations



Public Relations

At the LOEWE Centre for Translational Biodiversity Genomics (TBG) in Hesse, Germany, the genomic basis of biodiversity is being researched by analyzing the genomes of a wide variety of living organisms. But what specific research questions are being pursued and what are the social benefits? As a centre supported by four research and educational institutions and financed by the Hessian Excellence Initiative LOEWE, TBG sees one of its central tasks in providing the general public with insight into its research activities. Press releases address the media as multipliers. Reports in newspapers, on TV and radio and on the websites of the participating institutions and the network ProLOEWE inform about the current research activities and their social relevance.

Direct contact to the scientists and their research is possible at public events, where the LOEWE Centre TBG gives insight into the research questions and analysis methods of genomic research by means of participatory experiments, mobile laboratories and exhibits. The focus is also on their application potential.

Science Year 2020/2021 – Bioeconomy

In the Science Year 2020/21 on the topic of the bioeconomy, the LOEWE Centre TBG and its partner institution Senckenberg will be represented with an exhibit on the exhibition ship MS Science of the Federal Ministry of Education and Research (BMBF). A self-developed entertaining comic strip shows the special potential of natural substances from lichens for sustainably produced products and vividly conveys the technically demanding process of the underlying genomic research. A “Meet the Scientist” event on board with the LOEWE-TBG researcher Prof. Imke Schmitt enabled the visitors in Frankfurt am Main on August 30th, 2020, to talk directly about the research and application areas of natural products.

EVENTS

MS Science (2020-2021)

with exhibit from TBG and Senckenberg “On the benefits of biodiversity. How can we discover and use useful substances in nature?”

Photo: Heiner Witte / Wissenschaft im Dialog

Photo: Juergen Lecher

3rd Hessian Innovation Congress (30.10.2019)

with exhibition booth of Senckenberg, the spin-off Phytoprove and TBG

Senckenberg Family Day (12.10.2019)

under the motto “On the trail of nature” with TBG exhibition booth and participatory laboratory on the topic “What’s crawling under our feet? Soil organisms seen from up close”

Open Day at the Senckenberg Biodiversity and Climate Research Center (14.09.2019)

with TBG exhibition booth and participatory laboratory on soil organisms and metagenomics

Hessentag 2019 in Bad Hersfeld (07.-16.06.2019, TBG presentation on 11.06.2019)

with TBG-exhibition booth and participatory laboratory for genomic research, natural products from lichens, soil organisms and research on snails

“Grüne Börse” in the Palmengarten Frankfurt am Main (15.-17.03.2019)

with TBG-exhibition booth and participatory laboratory on soil organisms and metagenomics, “Getting to the bottom of soil diversity

ACTIVITIES

  • Press releases
  • Popular science articles
  • Presentation of TBG at public events
  • Information material about TBG
  • TBG website
  • TBG Twitter account
  • Internal communication

Press releases and media reports:

Social Media

Contact

Stephanie C. Mayer-Bömoser, M.A.
stephanie.mayer-boemoser@senckenberg.de
Phone: +49 (0) 69 7542-1840
Office address: Senckenberg Biodiversity and Climate Research Center
Georg-Voigt-Straße 14-16, 60325 Frankfurt am Main, Room 1.14

Stephanie Mayer-Bömoser_DSC_0763_Foto Sven Tränkner